Gong cha Launches Limited-Time Strawberry Cheesecake Drink Series in U.S.

Gong cha is treating U.S. customers to a seasonal indulgence with its limited-time “Strawberry Cheesecake Drink Series,” available at all locations through the end of February. This special collection includes two delectable beverages that combine the sweetness of strawberry with creamy textures, offering the perfect drink as spring draws near.

The “Strawberry Cheesecake Milk Tea” is an iced creation that blends the fruity essence of strawberry and oolong milk tea with rich mascarpone cheesecake pudding, finished with Gong cha’s signature cheese foam for a smooth, creamy texture.

For those seeking a refreshing option, the “Strawberry Cheesecake Smoothie” offers a delicious twist by combining strawberry and black tea, layered with mascarpone cheesecake pudding and topped with cheese foam for a balanced, indulgent flavor.

These limited-edition beverages provide a delightful sweet and creamy experience, ideal for savoring during the season.

Trend Themes:

Seasonal Beverage Innovations – Limited-time drinks like the “Strawberry Cheesecake Drink Series” tap into consumers’ love for seasonal flavors and offer brands a chance to experiment with new taste combinations.

Dessert-infused Beverages – The introduction of mascarpone cheesecake pudding into drinks reflects the growing trend of blending dessert and beverage experiences for indulgent, multi-sensory enjoyment.

Layered Textures in Drinks – Gong cha’s use of layered textures, such as cheese foam and creamy puddings, signals a shift toward innovative and satisfying multi-textural beverage experiences.

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